A bestselling Israeli author offers a delightful take on decision
making for non-experts and non-mathematicians. Written in simple
language, the book is essential reading for business professionals
and anyone interested in cognitive psychology and economics.
Shapira provides humorous anecdotes and insightful examples of how
our daily lives are affected by Game Theory. Game Theory is the
mathematical formalization of interactive decision-making – it
assumes that each player's goal is to maximize his/her benefit,
whatever it may be. Players may be friends, foe, political parties,
states, or anyone that behaves interactively, whether as a group or
as an individual. One of the problems with game analysis is the
fact that, as a player, it’s very hard to know what would benefit
each of the other players, some of us are not even clear about our
own goals or what indeed might actually benefit us. Haim Shapira
uses multiple examples to explain what Game Theory is and how the
different interactions between decision makers can play out.
• Meet the Nobel Prize Laureate John F Nash
and familiarize yourself with his celebrated equilibrium
• Learn the basic ideas of the Art of
Negotiation
• Visit the gladiators’ ring and apply for a
coaching position
• Build an airport and divide
inheritance
• Issue ultimatums and learn to trust