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BIG DATA and DATA ANALYTICS: The Beginner's Guide to Understanding the Analytical World


The world of business is changing at an ever accelerating rate. Businesses that choose not to adopt the latest technologies are destined to suffer the consequences of obsolescence. The best way for a small to medium sized business to improve profits and secure its future is through adopting data analytics and using big data to improve automation and solve optimization problems. Hidden within the data that we already collect for our businesses lies solutions to all types of questions. From understanding the best hours for your business to keep, to managing payroll, big data and data analytics can vastly improve the efficiency of any business. This is a concept has been well known to the world’s largest businesses, but for years has been gated behind the cost of expensive software solutions. Today there are more software solutions for small and medium size businesses than ever before. Whether you want to solve for optimization problems to better understand your business and customer base, or if you merely want to automate ordering items and paying your employees, big data and data analytics is the solution that you need. Continue reading and soon you will have the knowledge to secure your business for long into the future.