Written specifically for the one semester survey of economics course, Schiller’s Essentials of Economics is known for seeking the best possible answers to the basic questions of WHAT, HOW, and FOR WHOM to produce. As in earlier editions, the tenth edition strives to arouse interest in economic theories by illustrating them in the context of actual institutions, policy debates, and global developments. Built to provide interactive support for the... more...

The sharing economy's unique customer-to-company exchange is possible because of the way in which money has evolved. These transactions have not always been as fluid as they are today, and they are likely to become even more fluid. It is therefore critical that we learn to appreciate money's elastic nature as deeply as do Uber, Airbnb, Kickstarter, and other innovators, and that we understand money's transition from hard currencies to... more...

COMPREHENSIVE, HARD-WON, NO-NONSENSE ADVICE 100 Rules for Entrepreneurs covers every aspect of business from the entrepreneur's point of view. Unlike other guides it avoids mere theorising. Instead, everything is tackled in light of the realities of business in the 21st century, and through the lens of serious entrepreneurial experience. The rise of regulations, the impact of competition and the growth of globalisation means that start-ups have to be... more...

MAKE EVERY CONVERSATION A REAL CONVERSATION THAT GETS RESULTS In Overcoming Fake Talk, business communication guru John R. Stoker offers proven advice for turning challenging confrontations into rewarding exchanges that foster collaboration, improve performance, and achieve results. "Overcoming Fake Talk is a thorough compendium of ideas, frameworks, examples, and actions to improve conversations. Stoker's four 'REAL' conversation... more...

Written for those who want to break away from rigid schedules, unappreciative bosses, and soul-sapping commutes, this book puts prospective Internet entrepreneurs on the road to success by offering an analysis of Internet mechanics and commerce and providing profiles of successful Internet businesses. Containing more than just technical information, this manual also helps the entrepreneur prioritize business goals and... more...

Nobody likes conflict, but you can't avoid it. Top performers just like you face problems every day. If you know how to deal with conflict well, you can turn it into your biggest opportunity for success.The Top Performer's Guide to Conflict is your essential conflict handbook, giving you the tools you need to manage conflict and come out on top. Discover:--Why you must know how to handle conflict--How to recognize conflict before it happens--The best... more...

An integrated guide to C++ and computational finance This complete guide to C++ and computational finance is a follow-up and major extension to Daniel J. Duffy's 2004 edition of Financial Instrument Pricing Using C++. Both C++ and computational finance have evolved and changed dramatically in the last ten years and this book documents these improvements. Duffy focuses on these developments and the advantages for the quant developer by:... more...

"Written by true experts. Informative yet so much fun to read!" Nassim Nicholas Taleb – author of The Black Swan "Easy-to-digest and highly competent. If everyone were to read this book, the world would become a more enlightened place." Gerd Gigerenzer – author of Gut Feelings: The Intelligence of the Unconsious Uneasy with how chance determines a huge part of our lives, we try to control what cannot be controlled and predict what... more...

Over the past several years, leading companies have entered a period of major marketing and operational adjustment and convergence, or intersection. It's a reaction to a critical fact of life: Customers--not organizations-- now control the decision-making dynamics and how organizations are perceived. We are witnessing significant multichannel media application (and resultant omnichannel access by consumers), along with more effective and pervasive... more...

Needles/Powers/Crosson delivers interactive pedagogy by illustrating accounting principles and real-world examples to encourage critical thinking. This revision is based on an understanding of the nature, culture, and motivations of today's students and on extensive feedback from instructors. These substantial changes meet the needs of students, who not only face a business world increasingly complicated by ethical issues, globalization, and... more...