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Praise for Career Distinction "Hands down, this book is the bible on branding for your career!" -- Susan Britton Whitcomb, author of Job Search Magic "As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend--Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal... more...

Personal branding is today's killer app and must-have skill for career-minded leaders, executives, their teams, and their companies.  Why? In today's new world of work every executive is a contract player, every company needs strongly branded employees, no one has any time--and traditional career management just doesn't work.  What does work? Personal branding--and Ditch. Dare. Do! leads the charge with executive branding revolutionized for... more...