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This practical guide will show you how to make your business blog different from the crowd and attractive to your target audience by implementing the features of WordPress. This book is for current users of the WordPress platform who want to get the most out of WordPress to manage business/professional blogs; it is not an introduction to WordPress and does not cover basics such as installation or creating posts and pages, configuring blog settings,... more...

Promote and grow your WordPress blog with advanced marketing techniques, plugins, advertising, and SEO Use WordPress to create a winning blog for your business Develop and transform your blog with strategic goals Market and measure the success of your blog In Detail WordPress makes the business of blogging easy. But there's more to a successful business blog than just churning out posts. You need to understand the advanced marketing and promotion... more...