Build-A-Bear Workshop® is one of the most successful retailing
concepts in recent history. Starting with just one location in
1997, the company now operates more than 200 stores worldwide.
Leading the way is Maxine Clark, the company's founder, Chairman,
and Chief Executive Bear. Clark is widely recognized as one of
the nation's leading and most creative entrepreneurs. In The Bear
Necessities of Business, she reveals how she built this... more...