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The study of tourism as a complex social trend is growing in importance as it receives recognition as a force far more significant than economic, environmental, and social analyses convey. This volume explores tourism as a significant phenomenon in both generating and receiving societies, examining methods and cases that demonstrate, develop, and affirm tourism's essentially visual nature. Tourism-related methodologies such as photographs, souvenirs... more...

Tourism is an essentially visual experience: we leave our homes so as to travel to see places, thus adding to our personal knowledge about, and experience of, the world. The study of tourism as a complex social phenomenon, beyond simply business, is increasing in importance, and by providing an examination of perceptions of culture and society in tourism destinations through the tourist's eyes, this book discusses how destinations were, and are,... more...